Hand-dipped. One at a time. Every time.
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MADE THE
JAPANESE WAY
-196 VODKA SELTZER.
LEGENDARY IN JAPAN. NOW CRAFTED IN THE U.S.
CUTTING-EDGE
FLAVOR SCIENCE
We take perfectly ripe fruit, freeze the whole damn thing at -196°C (peel included), crush it into intensely flavorful particles, then infuse it into crisp vodka and finish with a rush of fizz.
The result? A vodka seltzer with flavor that’s bright, bold, and uniquely fresh.
OUR
LEGENDARY
STORY
In Japan, there’s this ancient art of giving 110%. Sushi chefs, calligraphers, even the guy making convenience store egg salad—everyone goes all in. So we brought that same spirit to vodka seltzer. No fake “essences.” No shortcuts. Just whole fruit and big flavor. Boom. Instant legend.
That’s how –196 was born, inspired by Suntory’s #1 Seltzer in Japan. Real fruit, real flavor, and real refreshing taste—for those who believe life’s better when you go all in, zest first.
MEET THE LEGENDS
We started with lemon. Now, the whole fruit squad is here. Pick your flavor. They’re all good.
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